Bulk Solids Science

A world leader in the engineering of processing and storage, Jenike & Johanson utilizes a scientific approach for bulk solids flow.

Challenge

Develop a cohesive and consistent message through all forms of marketing communications

Substantiate the advertising investment with qualified leads

Solution

Redesigned an existing website with ease of navigation to industry pages, seminars, technical papers and case studies. Design of website served as a visual model for all promotions

Initiated a research questionnaire program for prospects and customers to reposition and rebrand company’s advertising message

Developed a digital advertising program around case studies/ testimonials/white papers in key industry vertical media

Trade Booth Graphics

Results

From the research questionnaire, Yeremian Associates developed a cohesive and integrated marketing program that addressed the advertising needs of prospects and customers